Qtela, is modern Indonesian Snacks from Indofood. Where it appears modern it needs to strengthening its position as genuine traditional Indonesian Snacks
Challenge
To strengthening position as Modern traditional Indonesian Snacks.
Result
Strong and memorable name, Krumpe, which stands for Krupuk Tempe, Whilst having distinct look as traditional Indonesian Snack, whilst maintain its modern appearance and inline with the overall theme in within Qtela Variants.
